Trends·Feb 20, 2024

LEGO: Exploring Design, Global Influence & Shopping from US

A computer screen with a Lego on it. Article updated on Feb 20, 2024

Ever wondered about the magic of LEGO bricks? In a world where creativity meets structure, LEGO sets spark imagination and precision simultaneously. From building towering skyscrapers to crafting intricate spaceships, LEGO offers a canvas for both dreamers and detail-oriented minds. The contrast between boundless creativity and methodical construction is what makes LEGO pieces a timeless favorite among enthusiasts young and old.

Discover how these colorful interlocking blocks have evolved from simple toys into complex engineering marvels. Join us as we delve into the captivating universe of LEGO, where possibilities are endless, and every click brings you one step closer to turning visions into tangible realities. Learn how to buy, and ship from the US with Forwardme.

Rising Popularity of LEGO in Recent Years

Engaging All Ages

LEGO, a beloved toy brand, has seen a surge in popularity. It engages both children and adults through creative play. The versatility of LEGO sets allows for endless possibilities, sparking creativity and problem-solving skills.

The appeal of LEGO toy lies in its ability to transcend age barriers. Children enjoy building structures while adults find relaxation in the intricate details. This inclusivity makes LEGO a staple in households worldwide.

Collaborations with iconic franchises like Star Wars and Marvel have propelled LEGO's popularity further. By creating themed sets based on these franchises, LEGO taps into existing fan bases, attracting new customers along the way.

These partnerships bring favorite characters and scenes to life through LEGO, merging the worlds of imagination and entertainment seamlessly. For example, fans can recreate epic battles from Star Wars or assemble their favorite superheroes from Marvel comics using LEGO bricks.

Design and Innovation Behind New LEGO Sets

An image of Lego, close up.

Meticulous Designs

LEGO sets boast meticulous designs that cater to builders of all ages. The company focuses on creating toy sets that offer an enjoyable building experience. Each toy set is carefully crafted by the company to ensure high-quality standards, from the smallest pieces to the most intricate parts. This attention to detail guarantees that builders can create diverse structures while enjoying a seamless building process.


  • High-quality building experience
  • Diverse structures can be built


  • Some intricate designs may be challenging for beginners

Constant Innovation

LEGO is known for its constant innovation, regularly introducing new building techniques and elements in their sets. By staying at the forefront of creativity, LEGO keeps enthusiasts excited about what's next in the world of brick-building. Whether it's incorporating advanced mechanisms or revolutionary design concepts, LEGO consistently pushes boundaries to provide fresh and engaging experiences.

Key Information:

  • Introduction of new building techniques and elements
  • Keeping enthusiasts engaged with innovative concepts

Sources of Inspiration

LEGO designers find inspiration from various sources such as architecture, movies, and even suggestions from fans worldwide. Drawing ideas from iconic buildings, popular films, or feedback from passionate builders allows for a diverse range of themes within LEGO sets. This approach ensures that there is something for everyone in the vast world of LEGO creations.

List of examples;

  • Architecture: Buildings like the Eiffel Tower inspiring architectural-themed sets
  • Movies: Popular franchises such as Star Wars leading to themed LEGO collections

LEGO's Evolving Themes and Robotics

A Harry Potter themed lego set.

Diverse Themes

LEGO offers a vast array of themes to suit various interests, from space exploration to city life and fantasy worlds. These diverse themes cater to different preferences, allowing children to build and create based on their favorite settings. For example, the "LEGO City" theme lets kids construct urban landscapes complete with buildings, vehicles, and characters.

The integration of robotics into LEGO sets has revolutionized interactive play by incorporating technology into building activities. This advancement has brought a new dimension to traditional LEGO play by introducing movement and automation capabilities. With robotic elements integrated into sets like the "LEGO Boost Creative Toolbox," children can bring their creations to life through coding and programming.

Learning with LEGO Mindstorms

LEGO Mindstorms is a popular system that enables users to delve into robotics by constructing and programming their robots using advanced technology components. This platform provides an educational experience where children can learn about engineering principles through hands-on experimentation. By engaging with Mindstorms, participants not only assemble robots but also code them to perform specific functions or tasks.


  • Encourages creativity through diverse themes.
  • Enhances learning opportunities in STEM fields.
  • Fosters critical thinking skills through robotics integration.


  • Some sets may be complex for younger children.
  • Advanced robotics features require additional learning curves for beginners.
A person playing with legos.

Collaborations with Media

LEGO's influence in popular culture is undeniable, especially through partnerships with movies, TV shows, and video games. These collaborations bring beloved characters and worlds to life using LEGO bricks. For instance, the "Star Wars" LEGO sets allow fans to recreate iconic scenes from the movies at home.


  • Introduces new generations to classic stories and characters.
  • Sparks creativity by merging entertainment media with building experiences.

Minifigures in Art and Fashion

The iconic LEGO minifigures have transcended their toy origins to become sought-after collectibles featured in art exhibits and even fashion designs. Artists use these figures as subjects for unique creations that blend nostalgia with modern artistry. In the fashion world, designers incorporate LEGO elements into clothing pieces for a playful twist.


  • Limited availability of exclusive minifigures may lead to high prices in secondary markets.
  • Authenticity concerns arise due to counterfeit or custom minifigure replicas circulating online.

Inspiration Beyond Toys

LEGO's impact extends beyond playtime as it inspires creativity across various fields like architecture, engineering, and storytelling. Architects often use LEGO bricks for prototyping structures due to their versatility and ease of manipulation. Engineers leverage the interlocking system of bricks to teach concepts of design and construction effectively.

  1. Architecture: Professionals utilize LEGOs for rapid prototyping before constructing actual models.
  2. Engineering: Educational programs integrate LEGOs to teach fundamental engineering principles creatively.

Exploring the Official LEGO Website for Unique Finds

A person browsing official Lego website.

Exclusive Sets and Limited Editions

The official LEGO website is a treasure trove for avid collectors, offering exclusive sets that are not available elsewhere. These sets are often limited editions, making them highly sought after by enthusiasts worldwide. For example, LEGO releases special sets to commemorate significant anniversaries or collaborations with popular franchises like Star Wars.

Customers can find these unique collections on the website, ranging from intricate architecture models to detailed vehicles from beloved movies and TV shows. The allure of owning a limited edition set adds to its value and appeal among collectors. Some exclusive sets come with rare pieces or minifigures that are not part of regular retail offerings.


  • Access to exclusive and limited-edition sets
  • Opportunity to own rare pieces or minifigures.


  • Limited availability may lead to high demand and quick sell-outs

One of the highlights of browsing the official LEGO website is discovering a wide array of licensed sets inspired by popular franchises such as Harry Potter, Disney, Marvel, DC Comics, and more. These licensed themes allow fans to recreate their favorite scenes from movies, TV series, and comic books using LEGO bricks.

For instance, fans of Harry Potter can build iconic locations like Hogwarts Castle or reenact magical duels between their favorite characters. Similarly, Disney enthusiasts can assemble intricate models based on classic animated films like Cinderella or modern hits like Frozen. The attention to detail in these licensed sets enhances the overall building experience for fans while immersing them in their favorite fictional worlds.

Key information:

  • Themes include Harry Potter, Disney Princesses.
  • Detailed product descriptions enhance customer experience.

Licensed LEGO Sets

Batcave™ –  Shadow Box
LEGOBatcave™ – Shadow Box
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Gringotts™ Wizarding Bank – Collectors' Edition
LEGOGringotts™ Wizarding Bank – Collectors' Edition
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Coding Express
LEGOCoding Express
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Why and How to Purchase LEGO from the US

Wider Selection

When buying LEGO sets from the United States, customers can access a broader range of options compared to local stores. This means enthusiasts have more choices, including exclusive and hard-to-find sets that may not be available in their home country. For example, certain limited-edition sets or special collaborations are often released exclusively in the US market.


  • Access to exclusive and rare sets.
  • More variety and options to choose from.

Seasonal Sales and Promotions

One significant advantage of purchasing LEGO from the US is the opportunity to benefit from seasonal sales, promotions, and discounts. During events like Black Friday or Cyber Monday, retailers often offer attractive deals on LEGO products. Customers can take advantage of clearance sales or bundle offers that help them save money on their purchases.

Key information:

  • Discounts during Black Friday and Cyber Monday.
  • Clearance sales for older sets.

Convenient Shipping Options

Online retailers based in the United States provide convenient shipping options for international LEGO enthusiasts. These retailers often partner with reliable shipping companies to ensure safe delivery of products worldwide. Customers can track their orders online and choose different shipping speeds based on their preferences.

  1. Browse online stores such as Amazon or Walmart for a wide selection.
  2. Check for upcoming seasonal sales like Black Friday, and President's Day for discounted prices.
  3. Compare shipping rates between different retailers before making a purchase decision.

Introduction to Forwardme for LEGO Shopping

A package from the Lego being prepared to be shipped internationally.

Package Forwarding Service

Forwardme is a package forwarding service that enables international customers to shop from US stores. This means that if you live outside the United States and want to purchase LEGO sets or any other items from American retailers, you can use Forwardme to have them shipped to you.

Forwardme provides customers with two US addresses where they can receive their LEGO purchases. This feature is particularly beneficial for those who often find it challenging to get products delivered directly from US stores due to shipping restrictions or high costs. By having access to these addresses, LEGO enthusiasts worldwide can now easily order their favorite sets without worrying about delivery limitations.

Additional Services Offered

Apart from providing multiple US addresses for receiving packages, Forwardme offers various additional services like secure storage facilities and package consolidation. For example, if you buy several LEGO sets from different online stores in the US, instead of shipping each package individually (which can be costly), Forwardme allows you to consolidate all your purchases into one shipment.


  • Access to multiple US addresses.
  • Cost-effective package consolidation.
  • Secure storage facilities provided by the service.


  • Shipping times may vary based on location and courier services used.

Benefits of Using Forwardme for International LEGO Shipments

A package being prepared to be shipped internationally, consists of Lego's.

Exclusive LEGO Sets and Promotions

When using Forwardme for international LEGO shipments, customers gain access to unique sets and promotions available only in the US market. This means that fans from around the world can get their hands on special edition sets or limited-time offers that are typically not accessible outside the United States. For example, exclusive collaborations with popular franchises like Star Wars or Harry Potter might only be available through US retailers, but by leveraging Forwardme, these items become reachable globally.

  • Access to exclusive LEGO sets and promotions
  • Special edition collaborations with popular franchises

Cost Savings on Shipping

One of the significant advantages of utilizing Forwardme for shipping is the opportunity to save money on international shipping costs. By leveraging their discounted rates and package consolidation services, customers can combine multiple orders into one shipment, reducing overall shipping expenses significantly. For instance, instead of paying separate high shipping fees for each individual order from different US stores, customers can consolidate them into a single package through Forwardme, saving substantial amounts in shipping charges.

  • Save on international shipping costs
  • Package consolidation for reduced expenses

Reliable Tracking Services and Personal Shopper Assistance

Another benefit of using Forwardme is the provision of reliable tracking services throughout the shipment process. Customers receive updates on their packages' whereabouts at every stage until delivery, offering peace of mind and transparency regarding their orders' progress. Moreover, Forwardme also offers a Personal Shopper service tailored to individuals who face challenges making international payments directly due to various reasons such as payment restrictions or currency issues.

  • Reliable tracking services for monitoring shipments
  • Personal Shopper assistance for those with payment limitations

Upcoming LEGO Releases and Exclusive Offers

A package from the LEGO surrounded with pieces of Legos.

How to Stay Updated

To stay informed about upcoming LEGO releases, it's essential to follow official announcements from the company. Check out their website, social media channels like Instagram and Twitter, or subscribe to their newsletters for the latest updates. By doing so, you can be among the first to know about new sets hitting the shelves.

Keeping an eye on these platforms ensures that you don't miss out on any exciting launches from LEGO. For instance, if there's a new Star Wars set or a special edition Harry Potter collection coming up, being in the loop will allow you to plan your purchase ahead of time.

Exclusive Sets and Promotions

LEGO often surprises fans with exclusive sets or limited editions during significant events such as conventions or milestone anniversaries. These unique releases are highly sought after by collectors and enthusiasts alike due to their rarity and special designs. Securing one of these exclusive sets can add value to your collection while offering a piece of LEGO history.

Moreover, keep an eye out for promotional campaigns that offer free gifts or discounts with specific LEGO purchases. These promotions can enhance your shopping experience by providing additional value for your money spent on building blocks and sets.

Upcoming Lego sets.

Stitch Lego set.
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Talking Sorting Hat
LEGOTalking Sorting Hat
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Mercedes-AMG F1 lego set
LEGOMercedes-AMG F1
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Mars Crew Exploration Rover
LEGOMars Crew Exploration Rover
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Wolf Mask Shadow Dojo
LEGOWolf Mask Shadow Dojo
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You've delved into the world of LEGO, witnessing its rise in popularity, innovative designs, global impact, and the convenience of using Forwardme for international shipments. As you explore upcoming releases and exclusive offers, remember that LEGO isn't just a toy; it's a culture, a passion, a form of creativity that transcends age. Embrace your inner builder and collector, and let LEGO spark your imagination.

So, go ahead and indulge in the colorful bricks that bring joy to millions worldwide. Whether you're a seasoned LEGO enthusiast or a newbie looking to start your collection, there's always something new and exciting waiting for you in the ever-expanding LEGO universe. Happy building!

Your questions about buying legos from the US

Article written by

Ayberk Onat

Ayberk Onat
Ayberk is always eager to dive into new and intriguing subjects that catch his attention. That's how his current passions entered his life: rock climbing, photography, playing the guitar, digital art, and traveling. The last two are what he's focused on at Forwardme.More links